This past year has witnessed quite a few new dictionary entries of words and phrases that have emerged.

  1. Covid-19
  2. Furlough
  3. Working from Home

being just three.

There’s been a seismic shift in the economic landscape across the UK, with millions of workers placed on furlough, due to Covid 19 and many others Working From Home.

Office employees have switched to remote working and you may have seen the ghostly scenes of city centres, abandoned by cars and commuters, with nature taking over?

Swans became a common sight on Deansgate, which is normally bumper to bumper with traffic.

In Essex, and other parts of the country, shy animals like deer suddenly began to appear in town centres, walking by rows of closed shops. It’s perhaps one positive of the pandemic – nature seems to have reappeared across the UK.

Another breed of animal has also emerged – the freelancer

Freelance describes anyone who typically works for themselves as a sole trader or limited company. Locally, we have freelance graphic designers, freelance web designers, freelance copywriters and if you append Manchester to any of these (or other freelance terms) Google will throw up a veritable smorgasbord of choices.

Why has freelance grown so much?

Before the 2020 pandemic, there were estimated to be 3 million men and women in freelance roles in the UK. During the lockdown, we’re fairly certain this number will have swelled.

Why though?

The computer and internet have made it possible.

Who’d have thought in 2019 that your son or daughter would be sat learning from teachers on laptops and tablets with teachers online from your own breakfast table or sofa? We’ve all seen it with pupils and workers – many of whom are now suffering from Zoom fatigue.

Working from home has had many positive knock on effects with business too. People need more space – ergo demand for studio pods or posh sheds have grown for gardens. Homeworkers have upsized for an extra bedroom to turn into a dedicated office space. People have turned to business coaches, web designers and marketeers for branding and mentoring advice to make their business grow.

Amazon started in a garage

Jeff Bezos is famed for beginning his empire in a garage. We’re not saying that turning your garage into an office will make you instantly rich, but acorns form great oak trees.

So how can Seymour Sign and Print help your freelance business?

If you have a car or van or fleet of cars or vans, we can add graphics to it. This becomes a static and moving branding medium for your freelance service.

We can provide roller banners, perfect for Working from Home, to sit behind you as a branded backdrop with Zoom client meetings or physical networking when they inevitably return.

We can brand your home office with murals and wall graphics to wow virtual visitors and give you a frisson of joy when your commute from bedroom 1 to bedroom 4 for daily work. If you have windows causing glare issue, or require privacy, we can design smart window graphics.

Though the commute may be on hold, print is certainly not dead. We are experts too in printed marketing materials from business cards to flyers for your freelance business.

Whatever your situation, whether you’re new to freelancing or a seasoned pro, we’d love to chat about how we can make your enterprise a greater success.

Drop us a message today; don’t be timid, become one of those brave deer in Harold Wood, Romford.

 

 

By Published On: January 31st, 2021Categories: Marketing Strategy, News0 CommentsTags: