Is print dead in this digital age?
One of the many services we offer is printing. We use printing (and design) for vehicle and office graphics, but we also can supply business stationery. The question in the title though needs to be addressed?
Is print dead?
2020 and 2021 have been strange years for businesses and people. The global pandemic has destroyed lives and livelihoods and the old certainties of the commute, the workplace and the ways we live have all been thrown into question.
When you think of business printing services Manchester, flyers, letterheads, compliment slips and business cards may spring to mind. They do with many people. Any freelancer or small or large business would have these as part of their branding armoury. They’re vital when meeting clients, or for physical networking and to build a professional image for your brand. They cost relatively little too, when compared with premises and salaries and can generate inbound enquiries.
Print has a permanence
We may be living in a digital age of data and social media missives, but print still has a permanence in our view. Let’s explain.
You may, at home, receive flyers weekly from takeaways and small businesses. You may head straight to your recycling box with the latest pizza offers or you could take note and stick it on your fridge, a table, a mantelpiece.
If the flyer has a business card attached and is offering some service you are likely to need – lawn mowing, garden clearance, landscaping or window cleaning, you will more than likely save that print or take a note of it. We know many businesses who generate lots of leads and sales this way.
If you clean wheelie bins or lay a patio and a new estate develops, you will have a great chance of getting leads through print. Agree?
Estate agents, up and down the country, know this well too.
We used to move homes every seven years on average, apparently, and on new estates every four years. A well designed flyer, brochure can be an effective print marketing strategy.
It’s just business printing we do either for networking or door to door canvassing.
We offer much much more:
Exhibitions and Shell Schemes
Photocopying and Scanning
Invoice and Receipt books
Stickers and Labels
Print has permanence and longevity
Providing, of course, that the message is right, the quality is high and the targeting is strategic.
If you’d like Seymour Sign and Print to help you with vehicle graphics, office graphics or printed materials, contact us today.
We have clients across the country and an expert design and print team waiting to move your business forward.